Smarts is a global PR and Creative agency where I've worked across a huge breadth of clients including Rightmove, Zalando, Diageo (including Diageo Bar Academy, Gordon's Gin and Johnnie Walker), Spark (Zoosk, Christian Mingle, Jdate), Food Standards Agency and SMARTY Mobile. Here are some standout social briefs I've worked on:

Jiffy was an on-demand grocery store offering ultra-fast delivery and both crafting the copy for and collaborating with the graphic designer to create daily In-app Stories, Instagram Stories and feed posts was a central part of my role. Take a look at some of my posts below:

Back in November 2019, after realising that Pizza Express was the only place I ever took my family out for meals in London where there are over 15,000 restaurants, I knew something had to change. I decided to set up my own vegetarian blog, partially to give myself an incentive to document all of the amazing vegetarian restaurants I have access to in London so I would never have to meet my mum in Pizza Express again, and partially to give myself a creative outlet to talk about the love of my life: food. 

2.5 years and over 2,000 followers later, I have received thousands of likes, hundreds of reposts, comments, and some amazing PR Invites and products in return of my work.

To check out my full blog, just head to the Instagram icon under my profile photo or click here.

As part of my role working at Fresh, a student property management company, I crafted copy for both the designs and captions for social media posts 2-3 times per week.